3.1 Task D Jacob Marsh
Designer Model: David Carson
Born September 8, 1954.
General Information: David Carson is an American graphic designer, art director, and surfer. Is best known for his magazine design, An his use of experimental typography. Carson was perhaps the most influential graphic designer of the 1990s
Was the art director for famous magazine Ray Gun. Which had a lot of use of typography and layout style which he is best known for. In particularly his well known recognisable design style was and is known for the “Grunge typography.”
Attended San Diego State University, Graduating with a bachelor of arts in sociology, It was later when he attended a two week course at University of Arizona with jacksons belt where he was first introduced into Typography in 1980.
In 1989 he was ranked 9th in the world at surfing. David Carson's design are influenced heavily by the types of things that interesting, Like surfing.
Has received numerous amounts of awards during his designing time, And is still winning prizes today.
Technical Information:
David Carson's designs are often either Portrait or Landscape, His images range with effects from layering, Collaging, Photography, Sketches and Typography. All of these techniques are well thought about and seen with clarity, They are forged into one, and what this does is creates an inspirational image.
Subject Matter: David Carson uses often uses words and people as subject matter, These pieces used together to form the main image. What these do is present the idea behind the design. So often the words are formed in a way to communicate the meaning of an image. The meaning behind the image using the subject matter to portray this is often to do with advertising. This is hence what a lot of David Carson work is for.
Composition: In David Carson's designs his images often feature A-symmetrical balance. This is done using lots of vertical and horizontal lines through the image. These lines are formed using words and people as subject matter. Often throughout his body of work, Subject matter is located in the center of the image. This creates a central focal point. From the center of the image pieces are pushed backwards upon the design. This gives the design a design a depth of field.
Method/Process:
Philosophy: Carson’s philosophy of design is exemplified in his work. There are no boundaries, none for images, none for text, and none for his imagination. Ideas can be limitless. When viewing Carson’s designs the individual viewer does not have to understand exactly what they are seeing. But rather come out with curiosity or confusion, even Admiration. His unique style has been called illegible. Rules of design are constantly and consistently broken in Carson's work
Explain your response to the work in focus:
What has worked best in the design?
What main aspects or features of art and design did artist/designer consider?
What according to you are the significant aspects to consider for this artwork/ design? and why?
What other design applications/ media could have worked well and why?
Write an analysis of the context/ environment this design/ artwork exists in?
Possible background or history associated to the image?
Analysis:
Carson’s design typifies his work in many ways. It is overall symmetrical. it employs the use of vivid color, it contains multiple levels for the viewer to understand what is being told, and it has an modern instinctive aptitude or ability for doing something well. The texture of the work makes the viewer want to reach out and touch the design to help feel the image.Parts of the image start to create motion, and give feeling towards the picture. Carson uses the block at the right of the design to say something again and drag this idea across the image/ Design. Carson designs have been influential in the design community this is because he continuously test the design limits in and around certain types of imagery. His designs will present multiple meanings within an design. And this proves that Carson is an inspiration to new designers being produced today.
Image Analysis:
Text/type: David Carson will use in a variety of ways throughout an image. He thinks about overlapping, colour, size, lettering, and meaning just within the text type.
In this image/design the text is used in a way which forges the the text with the main image,(The man) this Makes the man apart of the text. Giving the effect that the text and man are the the main image. David Carson has done this in a way which gives the text a depth of field,Making the text apart of the foreground and also the mid ground.
Main image: David Carson in the image has used a photograph of a man to become the main image, He has forged the lettering or text with the man to make him apart of the image. This is un-normal in terms of designs and is not often seen, This is what helps distinguish what David Carson's style in Design is. The colours of both the man and text are separated using contrasting colours, Although are still combined using overlapping. This gives a sense of unity within the image. This is often shown throughout David Carson designs.
Colour: David Carson uses often whites and blacks to present a majority of his work. He will often uses a variety of other colours to present this. What this does is changes a lot of the moods to do with the text.
Space: David Carson uses space to create a depth of field within an image. This is done by using things like perspective, overlapping enlarging and shrinking within a design. Evenly spacing the image can make the image look
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